Balaggans were developing a range of authentic Indian and wholly natural Punjabi food products. They were looking to take this to the big supermarkets amongst others and so they needed a brand that would show off their products to their best and stand out on crowded supermarket shelves.
They already had branding in place when they came to us, but didn’t feel their existing brand was a good fit for their high-end product range.
We worked together to come up with a new logo, branding and packaging designs, and also created a killer presentation and packaging mockups in preparation for their meetings with potential suppliers.
We used bright colours and photographic imagery, along with high quality card stock and gold foil accents to give their packaging a high-end authentic Indian feel.
Balaggans were delighted with the results of the project, and got brilliant feedback from their first presentation, so watch this space…