Case study

Growing wedding enquiries for Oakley Hall Hotel

Growing wedding enquiries for Oakley Hall Hotel

Introduction

Oakley Hall Hotel is a manor house hotel in Hampshire. The team approached Big Bear after disappointing results and poor communication from their previous agency.

They wanted a partner who understood their priorities and kept them informed.

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Growing wedding enquiries for Oakley Hall Hotel

The opportunity

The hotel wanted more direct bookings, wedding enquiries and restaurant reservations.

The opportunity was to connect paid advertising with these goals and give the marketing team clearer guidance.

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Growing wedding enquiries for Oakley Hall Hotel

What we did

We reviewed campaign performance, identified what worked and changed the approach beyond basic search campaigns.

We focused on the activity showing results, with wedding enquiries a priority.

Regular check-ins and recommendations kept the hotel’s team involved in campaign decisions.

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Growing wedding enquiries for Oakley Hall Hotel

The outcome

Monthly wedding enquiries grew by 5–10x within three to four months. The hotel also reported approximately 500% return on ad spend across Google Ads campaigns.

Alongside these results, the team gained confidence in paid advertising through clearer communication and closer support.

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Helping a Hampshire hotel increase wedding enquiries and improve advertising returns.
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