LinkedIn Marketing

Contact our social media team
Big Bear Roller ColouredBig Bear Creative Outline Bear
According to LinkedIn, they have 1 billion members in more than 200 countries and territories worldwide.

LinkedIn is an exceptional platform for connecting with professionals and expanding your business social network. It offers a unique environment tailored for business-to-business (B2B) interactions, allowing you to engage with industry leaders, business partners and potential clients. The average daily time spent on LinkedIn is 7 minutes in 2024, meaning you have minutes to make an impression on someone while they are scrolling through the endless LinkedIn feed, so how do you do it?
The platform focuses on industry-specific content that can foster meaningful connections and conversations. With this vast user base, utilising LinkedIn for your business has never been more essential. LinkedIn's advanced targeting options and analytics also enable you to tailor your outreach and measure the effectiveness of your networking efforts. Whether you're looking to build your business brand, recruit top talent, or stay updated on industry trends, LinkedIn provides opportunities to achieve your professional goals. At Big Bear Creative, our team of skilled and approachable social media experts recognise the powerful impact LinkedIn can have on connecting businesses with their target audience and building a strong online presence. We are dedicated to capturing your business’s visions and reflecting this in your LinkedIn content.

We offer expert guidance and support for your LinkedIn marketing, helping you leverage the platform's extensive business opportunities. Contact us to learn how Big Bear Creative can elevate your LinkedIn presence and help you achieve your business goals.
Instagram Logo

Marketing on LinkedIn

Utilising LinkedIn can enhance your brand awareness and deepen your connection with your professional network. By partnering with Big Bear Creative, you can rely on us to create compelling content, optimise your messaging, and manage your posting schedule, allowing you to focus more on growing your business.

What are the advantages of posting on LinkedIn?

  • With such a wide reach of active users, a good LinkedIn marketing strategy in place can help boost your brand awareness and connect with your targeted audience.
  • Utilising LinkedIn, you can showcase visually what is unique about your business and what you have to offer.
  • LinkedIn is the hotspot for business professionals, making it the most valuable platform on which to have a presence as a B2B brand.
  • The intent of users of LinkedIn is indeed to look at relevant businesses and create connections. By being on this platform you are able to communicate with your audience when they have that high intent to do so. You aren’t interrupting those business stakeholders while they are enjoying their personal time. LinkedIn means business.
  • This social media platform is the perfect enabler for building thought leadership in your industry. Following the correct LinkedIn strategy can enable you to be an industry leader in the eyes of your audience.

Our team at Big Bear Creative are social media marketing experts, who use the best practices to create impactful LinkedIn marketing campaigns with our extensive knowledge, experience and talent.

We take the time to truly understand your business and goals, enabling us to produce valuable content that truly represents your business objectives. Our advanced and thorough process ensures we meet your LinkedIn marketing goals that are tailored to your unique needs while maintaining our high standards of quality.

Contact our social media team
Step 1

Conducting an Audit for your LinkedIn Marketing

The first step is to perform a social media audit of your LinkedIn business account, to provide a thorough overview of your current marketing efforts. We assess your content, engagement levels and performance, and account size, comparing them with key competitors to get a sense of how your LinkedIn presence compares.

On top of that, we analyse successful LinkedIn accounts to uncover strategies that have driven their achievements. This audit is a necessary step for both you and our team, as it reveals the strengths, weaknesses and eye-opening opportunities of your current strategy on this online platform.

Our LinkedIn social media audit service is now available for independent purchase.

Step 2

LinkedIn Marketing Strategy

Following our LinkedIn audit, our social media expert team draws in customised recommendations to utilise the platform’s features for your business and gain an upper hand to strengthen your brand identity on this business platform.

We create a comprehensive and detailed plan that aligns with your business goals, in which every planned step and piece of content you share on LinkedIn adds value and accurately represents your business.

Step 3

Content Plan and Asset Collection (optional)

Once your LinkedIn strategy is in place, our creative team creates a detailed content plan that specifies the focus of each post, simplifying the approval process and removing the stress of last-minute content creation.

We also offer on-site visits to capture essential assets*, that can help you showcase your offerings. Photos and videos can be part of the content capture which will enable in crafting of those compelling posts. From behind the scenes, important interview-style videos with your team or just showcasing your products and services through lifestyle content.

*This can be a one-time asset collection or an ongoing part of your social media contract.

Step 4

LinkedIn delivery / output

After finalising the visual content and copy, we post your LinkedIn posts on your behalf to ensure they appear on your audience feed at the most optimal times to be seen.

Step 5

Performance and Results

At Big Bear Creative, we closely track your LinkedIn analytics and data to assess the success and progress of your social media campaigns. We provide monthly reports that are both insightful and easy to understand, ensuring you stay informed without feeling overwhelmed.

These reports highlight key metrics, such as which valuable content resonates most with your LinkedIn audience and the overall development of your LinkedIn page.

Our social media success stories

The team at Big Bear Creative has achieved great success with numerous well-established businesses. One of our LinkedIn clients is recognised in the top 100 of the UK's fastest-growing businesses, and we have helped them grow their LinkedIn followers from 13k to 16k in 8 months.

Some of our results for this top fastest growing UK business are: over 6,000% more clicks on their LinkedIn page and gained over 2,000% more likes on their content year-on-year (YoY), and improved engagement rate by 95% YoY too.

What some of our clients say. . .

"With an innovative vision to create dynamic and results-driven content Big Bear has it all. A full turn-key service from design creation to website support. 100% happy with Big Bear!"

Marketing Manager - Trime UK

"Big Bear have been great to work with. They have taught me a lot and are always on hand, and the work they do produces results. Definitely recommend!"

Digital Marketing Manager - The Folio Bar & Kitchen

Read our case studies
Super-proud to call these clients

Want to work together?

Why not pop over for a coffee?
Get in touch