TikTok Marketing

Contact our social media team
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From scrolling through captivating content and interacting with TikTok ads and stories to exploring the latest trends, the average daily time spent on TikTok has more than doubled over the years, from 27 minutes in 2019 to 58 minutes in 2024. With this vast user base, harnessing TikTok's potential for your brand has never been more essential.
At Big Bear Creative, our team of highly skilled and friendly social media experts understand the influential role TikTok plays in helping businesses connect with their target audience and build a strong online presence. We are committed to capture your brand's unique voice and dreams and ensure your TikTok content truly grasps the spirit of your brand and resonates with your audience.

We are here to provide guidance and support to you, as you navigate the new and ever-evolving landscape of TikTok marketing, helping you tap into the vast range of opportunities this platform offers. Reach out to us to discover how Big Bear Creative can take your TikTok Business account to new heights.
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Marketing on TikTok

Tap into TikTok to boost your brand awareness and strengthen your connection with your target audience of TikTok users. Partnering with Big Bear Creative, we look after crafting engaging content, optimising captions, and managing your posting schedule, so that you can focus more on growing your business.

So what are the advantages of using TikTok?

  • With the TikTok app having such a wide reach of active users, a great marketing strategy in place can boost the awareness of your brand and help attract more of your audience.
  • Utilising TikTok advertising like posts, stories, reels and shop, your business can take advantage of using visual marketing, showcasing what's unique about your brand.
  • Through this social media platform, it's easy for you to directly engage with your audience, while nurturing and growing your brand awareness and loyal community.
  • The TikTok platform is also fantastic for user-generated content (UGC).
  • According to TikTok, 35% of users have bought something they've seen on the platform, so your conversion rates can be high!
  • Compared to other platforms TikTok is a platform that lets you showcase your brand for what it truly is. On this social media platform you can showcase your brand and team in its natural light without worrying about overly-produced and polished content.

At Big Bear Creative, our team of social media experts blend their talent, knowledge, and experience to craft exceptional TikTok marketing campaigns tailored to your business's unique needs and goals. This allows you to focus on what you do best, without the worry of managing this social media platform.

We take the time to truly understand your brand's essence and voice, enabling us to create content that authentically represents your business. Our refined process ensures we meet your TikTok marketing goals while maintaining our high standards of quality.

Contact our social media team
Step 1

Conducting an Audit of your current TikTok Marketing or Strategy

Conducting a social media audit of your TikTok business account gives us a comprehensive view of your current marketing efforts. We evaluate your content, engagement levels, and performance, benchmarking them against key competitors to provide insights into how your TikTok presence stacks up.

We also analyse successful TikTok accounts to identify strategies that have driven their success. A TikTok audit is important for both you and our team, as it highlights the strengths and weaknesses of your current TikTok strategy, helping to refine your goals and set clearer expectations of the impactful results moving forward.

Our TikTok audit service is now available for independent purchase.

Step 2

TikTok Marketing Strategy

A TikTok strategy acts as a clear roadmap for your next steps to take. After completing the TikTok audit, our skilled team put together tailored recommendations on how to maximise the platform's features to benefit your business, as well as offer detailed strategies to enhance your brand identity on TikTok.

By aligning with your goals and needs, we develop a clear in-depth plan that ensures every piece of content you share on TikTok adds value and reflects your brand.

Step 3

Content Plan and Asset Collection (optional)

Once your TikTok strategy is set, our team develops a content plan outlining the focus of each post. This plan streamlines the approval process, eliminating the stress of creating content at the last minute.

Additionally, we offer on-site visits to capture assets*, including photos for carousel photo posts and video clips that can be transformed into engaging TikTok videos.

*This can be a one-time asset collection or an ongoing part of your social media contract.

Step 4

TikTok delivery / output

After finalising the visual content and copy, we output your TikTok posts to ensure they appear on your followers' For You Page (FYP) at the most optimal times to be seen and with the most optimal hashtags to be relevant to your audience.

Step 5

Performance and Results

At Big Bear Creative, we meticulously monitor your TikTok analytics and data to evaluate the success and progress of your social media campaigns. We present you monthly with the highlights of your TikTok performance so that you can understand your performance but not feel overwhelmed by it.

Our reporting keeps you informed on key metrics, highlighting which content resonated most with your audience and tracking the overall growth of your TikTok profile.

Our social media success stories

Our clients’ accounts speak for our success.

Our social media team has worked with over 50 brands on their TikTok marketing. Through multiple campaigns we have helped our clients reach over a million views on their products and our strategy has generated over 1000 orders through TikTok Shop. We understand what works on TikTok and we follow the trends relentlessly to ensure our clients don’t miss out on an opportunity. We contribute to our client’s marketing success with our creativity, strategic thinking and years of experience in creating content and strategy for TikTok.

What some of our clients say. . .

"What sets Big Bear apart is not just their technical prowess, but also their exceptional customer service. The team at Big Bear has consistently gone above and beyond to assist us with our digital marketing needs. Their friendly and positive approach has made every interaction a pleasure..."

Digital Marketing Manager - The Fellows House

"The Big Bear relationship is exactly what we were looking for here at Trime, we required a close personal contact who understood our needs and supported and guided us through the process.With an innovative vision to create dynamic and results-driven content Big Bear has it all. A full turn-key service from design creation to website support.100% happy with Big Bear!"

Marketing Manager - Trime UK

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